Journal
One essay a month. Sometimes less. Never more.
The journal is where we publish what we think about pricing, hiring, GTM, and the operating realities of running a two-person boutique. Subscribe and it lands in your inbox the day we publish.
Subscribe
Newsletter integration via Loops launching shortly. For now, email us directly and we'll add you to the launch list.
What you'll get
- One long-form essay per month on GTM, hiring, or operating principles.
- An occasional short note when we ship something new (a calculator, a methodology artifact, an essay update).
- The annual "State of" report when it lands.
What you won't get
- Drip sequences trying to sell you something.
- "Hey, just checking in" follow-ups.
- Lists, listicles, AI-generated trend takes, or content marketing slop.
- More than ~12 emails a year. Total.